MCH & Searchmind celebrate 5-year anniversary: 32,506 tickets set new record for Gamebox Festival
MCH A/S has created a unique gathering point for gaming culture with Gamebox Festival. As MCH's dedicated digital agency throughout all five years, Searchmind's task has been to ensure the festival reached new heights each year. The partnership has been defined by a remarkable growth journey, breaking previous sales records year after year: from 8,600 visitors in 2022 to over 32,500 in 2026. Our focus is a coherent digital journey that captures both hardcore gamers and families with children. As an integrated part of MCH's marketing team, we act quickly on trends and ensure messages land with maximum impact. For the 2026 edition, the goal was clear: accelerate ticket sales through an even sharper and more agile use of digital channels.
