On our minds

What made you choose Searchmind, and has it lived up to your expectations? "I chose Searchmind because I had heard a lot of great things about the agency in the industry, which made me genuinely curious. After a year in the role, I can say without hesitation that what I had heard has lived up to the expectations I arrived with. There are incredibly good people around you every day, and the professional level is simply sky-high. That is enormously motivating." What has surprised you most positively in your first year at Searchmind? "Without a doubt, it has been the pronounced capacity for action. It has surprised me very positively how quickly people in the company can turn great ideas into concrete action. The distance from thought to execution is short, and that means we are constantly moving forward."