Searchmind's birthday & winner of Børsen Gazelle 2023
We kicked off the year with a bang, celebrating Searchmind's 7th birthday. We marked the occasion by celebrating our continuous growth and success over the years.
This success is recognised not only by colleagues and partners, but also by Børsen. We are therefore proud winners of the Børsen Gazelle award for the fourth time, reflecting our sustained growth and commitment to delivering genuine results for our clients.
We cannot thank our entire team enough for their daily effort and dedication to going the extra mile for our clients and partners.
Google Premier Partner 2023
Later in the year, our performance-driven approach and constant pursuit of professional development once again earned us the status of Google Premier Partner.
This partnership delivers valuable insights, constructive sparring and relevant tools that help create the best possible conditions for both our team of specialists and our clients.
Although we have held Google Premier Partner status before, it is not something we take for granted — Google raises its requirements every year. This year's focus was particularly on the ability to scale clients, something we have succeeded in achieving.
We therefore greatly value being able to offer these services to our clients in collaboration with Google, as this helps create the best conditions for sustained results.
Google Premier 2023 offers, among other things:
- Participation in product courses and executive events.
- Testing and access to beta versions of products.
- The latest insights from Google each month on consumer behaviour and industry trends.
- Access to advanced Google Ads support.
- Participation in the Premier Partner Awards.
Google International Growth Partner 2023
Over the past year, we also had the pleasure of joining Google's International Growth Program, giving us unique access to resources, insights and knowledge. This helps us grow our clients' businesses beyond national borders.
The collaboration brings benefits such as:
- Relevant data insights into markets worldwide, continuously updated.
- Access to actionable sparring and advice from more than +400 specialists.
- Access to the latest tools, training sessions and workshops.
International recognition at multiple award shows
2023 will also be remembered as the year we truly made our mark on the international stage at the European Search Awards and the Global Search Awards. This resulted in 6 nominations and 1 winning case in the category ‘Best Global PPC Campaign: Large’ at this year's Global Search Awards.
A milestone we are incredibly proud of and regard as a tremendous seal of quality for the difference we work hard every day to make for our clients.
Below are the remaining categories in which we were shortlisted at both awards:
European Search Awards
- Best Use Of Search: Fashion (Large) - Rains
- Best Use Of Search (SEO): B2C (Large) - Rains
Global Search Awards
- Best Global SEO Campaign: Large - Rains
- Best Use Of Search - Retail/eCommerce: Large - Rains
- Best Global PPC Campaign: Large - Rains (winning case)
- Best Low Budget Campaign - SEO: Large - Munk Store
A huge thank you to our skilled specialists and to our collaboration with Rains and Munk Store, who have been instrumental in laying the foundation for this success.
Participation in special events
In addition to our participation at the two award shows, we have also attended various industry-related events throughout the year. These occasions have contributed new knowledge as we have shared insights into how we work with digital marketing.
Back in the spring, we first and foremost had the pleasure of participating in the Dansk Erhverv Masterclass on ‘Cross border eCommerce growth’, where we shared relevant knowledge about upcoming trends and strategies within e-commerce, in collaboration with Dansk Erhverv, Google and Rains. Insights that set the scene for the path towards international online success — something our work with Rains also illustrates.
Later in the year, we were invited to Klaviyo's Partner Event in London, where we came away with a wealth of new and exciting key takeaways on how we can work more innovatively and cross-functionally with our email marketing clients. An approach we have since been refining and optimising further.
In November, we also had the opportunity to attend the Google & Elevate Life Event in Amsterdam. An engaging day featuring a range of presentations on the latest industry trends. Among the speakers, Searchmind was also represented, with a focus on exciting insights into digital purchasing behaviour in Denmark. Our work with digital marketing was also presented, showcasing how we help our clients grow on a global and international scale.
Professional development in the workplace
It is also worth highlighting the significant moments that unfolded at our office in the heart of Aarhus in 2023!
Once again this year, we were nominated for East Jutland's Best Internship Company, an award we won back in 2021. Although we did not bring home the trophy again this year, we still consider it a win in itself that our interns thrive and choose to nominate us.
We value their dedication and commitment, and we therefore always strive to create an environment where they can develop both professionally and personally.
During 2023, we were also delighted to celebrate five employees marking their 5-year anniversaries with us. We always strive to strengthen our community, driven by our shared ambitions and values. We continuously work to create a working environment where employees not only thrive, but also have the opportunity to grow. These anniversaries represent not only lasting loyalty, but also sustained dedication and accumulated expertise that have been instrumental in our shared success.
2023 also featured the IronMind course, where the main focus was on challenging our mindset and thinking more strategically in order to solve tasks in alternative ways. This has had a positive impact on the optimisation of our daily work processes.
We further expanded our knowledge of personal effectiveness through Tine Skipper's workshop, which aimed to improve our ability to structure work tasks in a more efficient manner — insights we will carry with us into the new year.
Community & the good moments
Just as much as we celebrate success in the workplace, we also cherish the good moments on the home front. 2023 has been especially special for five of our colleagues, who have welcomed new family members. While this has meant ongoing parental leave, we share in the joy of our colleagues' personal milestones. It is always a pleasure to meet small, new faces when they visit the office.
Last but not least, we value community outside of work. With ongoing activities including padel tennis, board game café, wine club and Escape Room, we keep the good times and camaraderie alive with our colleagues. This also gives rise to our annual parties, including our summer party, autumn party and the year's Christmas lunch.
The 2023 Christmas lunch was held in the beautiful surroundings of Varna Palæ, where we presented various awards to the colleagues who had made a special mark in 2023. A big congratulations to:
- Colleague of the Year: Amalie Adelgaard.
- Humour of the Year: Anders Thomsen.
- Challenger of the Year: Jacob Struve.
- Community Builder of the Year: Annesofie Bjørnstad.
- Talent of the Year: Nikolaj Ølgaard.
- Searchminder of the Year: Aske Warming.
We are ready for the next chapter in 2024!
2023 is drawing to a close, and there is nothing left to do but say thank you for an exciting and eventful year — a year that has brought both big and small victories.
We look forward to seeing what 2024 has in store, and we have no doubt that the future looks promising. We therefore have high expectations for a year marked by numerous great collaborations and a focus on results-driven performance together with our clients.
We are ready to intensify our efforts and look forward to maintaining and developing the high standards that secure our position as one of Denmark's leading digital marketing agencies.
